Clik here to view.
Content isn’t king, it’s practically the kingdom
There’s a notion that a lot of people have (in this case offices, reps, colleges) that jumping on different social channels to broaden your audience reach is healthy.. Did you know we have a Facebook,...
View ArticleClik here to view.
Guide to a better Higher-Ed April Fools Joke
Dang. This post comes 4-5 days late (arguably even a week or two late) but the reaction we’ve gotten for April Fools has been massive. As far as your editorial calendar goes, April Fools Day comes up...
View ArticleClik here to view.
#FIUGrad: take-aways and thoughts
Coming into the Higher-Ed Social media job, I severely under-estimated graduation/commencement. At my institution it happens three times a year (Fall, Spring, Summer) and I’d say Spring is probably the...
View ArticleClik here to view.
#FIUFinals
2 months later, essentially, I realize I hadn’t written anything about this small campaign I did for Finals Week in Spring. During the pressure of Finals week (and if you’re a procrastinating student...
View ArticleClik here to view.
NREAM – Numbers Rule Everything Around Me
Sorry to disappoint… this post isn’t about Wu-Tang (sorta). It’s about an amazing post I read on Eduniverse by social media strategist Liz Gross called: The Key to Becoming a Social Business? Stop...
View ArticleClik here to view.
Expedia and how higher-ed can learn from their ads
Last night I was watching TV with my girlfriend and the commercials came on, and I saw this awesome Expedia ad. It was so simple: it was in a video POV from a smartphone and it was shooting a girl …...
View ArticleClik here to view.
What does having a journalism degree mean for social media?
Man, I gotta say I was a little frustrated with Hamilton Nolan’s post on Gawker titled: “J-Schools Release Updated Bullshit Justifications for Own Existence“ It was frustrating for a couple of reasons…...
View ArticleClik here to view.
Questions: If you move to another city and come back to visit Miami, whats...
I’m really bad with starting things up and keepin it going… more the latter part than the former. Like this blog… I wish I could post everyday but I’m just, either not in the writing mood, or I’m just...
View ArticleClik here to view.
Getting out of your social media rut
As the guy who essentially runs all of the content for my institution’s social media, I come across this hole… this abyss… this cavernous breach that I want to call the capital-O Office. It’s the...
View ArticleClik here to view.
Confab Higher Ed in Hotlanta
Confab Higher Ed is one of the first of its kind… in that it’s the first-ever higher-ed edition of a Confab event! I’ve been to a couple of conferences as a community manager, but none really come...
View ArticleClik here to view.
Creating your own DIY community in higher-ed
How often do you find yourself in a situation where you have an idea, and everyone is in full support of the idea, but nobody wants to actually act on the idea except you? Or worse, people just don’t...
View Article
